Performance trends

Why is this measure important?

This measure helps track MCPL's goal of providing a suite of traditional and innovative services and resources to get young children existed about learning. This contributes to the County Executive's priority objective of "Children Prepared to Live and Learn."

This measure indicates the average number of library services each of approximately 65,000 children under 5 in Montgomery County use per year, taken as the total number of services for children under 5 divided by Census estimates of the number of children under 5 in the County. The services captured by this measure include picturebook circulation, storytime attendance, summer reading registration, in-house use of picturebooks, circulation of specific materials types, discovery room use, Little Explorers Go!Kit checkouts, sessions on Early Literacy Digital Learning Stations, attendance at MCPL Outreach visits to daycares/pre-schools, and TumbleBook and Muzzy ebook usage (these are ebooks specifically for children under 5).

Factors contributing to current performance

  • Hired an Early Literacy & Children's Services Manager to coordinate and advance services to children
  • Registered each Montgomery County Public School elementary school student for a library card through "Library Link," MCPL's response to the White House's "ConnectED Library" challenge
  • Equipped children with science, math, geography and reading skills by using AWE computers at community branches

Factors restricting performance improvement

  • Meeting a consistently high demand for branch programming
  • Expediting the number and diversity of branch programs for young children to meet changing community needs

Performance improvement plan

  • Diversify the breadth and depth of resources for young children
  • Identify opportunities to develop interesting, engaging programs for meeting community needs