Performance trends

Visits to the website are projected to increase with further improvements being made to the site, and an increase in electronic materials available via the website per the County Executive's recommendation to increase the library materials budget by 10% in FY17.

Factors contributing to current performance

  • Created "In the Spotlight" section on homepage to highlight new library services and upcoming branch programs

Factors restricting performance improvement

  • The County standardized all County Department websites in FY17; library customers unfamiliar with new MCPL information layout

Performance improvement plan

  • Explore best practices to develop visually-appealing online presence within construct of the County government's standardized format
  • Identify technologies to enhance library customer online experience

SUPPORTING MEASURES

Number of social media contact points (retweets, likes, etc.)